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Webinar Information
ILD’s Web Marketing Workshop, “Best Practices in Web Marketing”
Now available online. Please click here for access.
About the Workshop: Each registration comes with access to the information packed white paper on best practices in the web marketing space. This 60-minute free webinar will explore how the internet has changed the marketing landscape and the critical elements to include when offering LEC billing as a payment.
Understanding the new “time-crunched-nation” of prosumers who want their information quickly and conveniently has altered the way that marketers approach message, mediums, budget and strategy. While consumers search for products, services and information via their fingertips, marketers are re-educating themselves about the new wave of marketing mediums to reach and sell their prospective customers.
71% of the US population uses the internet (Source: www.internetworldstats.com), high speed internet access is in growing demand and use of mobile devices is on the rise. Savvy marketers are in the business of understanding their target audience’s wants, needs, habits and trends.
Featured Speaker: Lorrie Thomas
Lorrie brings a wealth of online sales and marketing expertise to the businesses she serves
and the students she teaches. She partners with businesses as a web marketing strategist, consultant, and in-house trainer. Ms Thomas also teaches Web Marketing Applications and Search Engine Marketing Applications classes at the University of California, Santa Barbara.
She empowers clients, students and trainees with critical tools to develop and execute web marketing efforts that best fit their individual business needs so websites evolve into lucrative web solutions.
Ms. Thomas was on the founding team at ValueClick Media (NASDAQ: VCLK) and CallWave, Inc. (NASDAQ: CALL). She served as an internal Web Marketing Consultant to Affinity Group Inc., an outdoor-recreation company and as Web Marketing Director at ProHealth, Inc. Her industry expertise encompasses developing web marketing strategy, redesigning and optimizing websites, search engine marketing, affiliate marketing, selling and buying online advertising and educating students and businesses on a variety of web marketing-related topics. http://www.lorriethomas.com/about.htm |
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